Think about other people

Curious about Communication | Nudging


The Nudge Email with a little bit of sugar on top.

Here’s a sweeter version of the passive aggressive technique from yesterday.
Take an approach of helping others.
One of my interview subjects said he uses this guideline.

Sell your value not your need.

If someone has not responded, he’ll Nudge Email them, but he’ll say this:

“Dear Person,
I noticed that you placed an order for my XYZ product.
I’d love for you to have it as soon as possible.  May I please have your address?”

Much better than saying

“hey…I’m still waiting for your address, why haven’t you responded yet?”

Repeat after me:
Sell your value, not your need.

One Response to “Think about other people”

  1. Alina Says:

    I need to invest in sugar cubes…

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